Community Friendly Movement is a social enterprise based out of New Delhi, India, whose mission is to create wealth for its primary stakeholders, artisan communities at the bottom of the supply chain. It does this by offering quality handmade products to customers at competitive prices by working directly with the community to reduce the number of intermediaries in the chain.

CFM offers handcrafts from 22 producer communities in India. The products are unique and carefully crafted by skilled artisans from all over India, who have kept the glorious traditions of folk and indigenous arts and crafts alive. They create products using a wide range of materials such as leather, metals, wood, bone, glass, cotton, silk, and handmade paper.

CFM has been able to increase the artisans’ wages as well as the amount of days worked by them. CFM works closely with the artisans in the development of products that the market needs. By connecting the artisans directly to markets, CFM has been able to create an impact in the artisans lives and their communities.